Delivering Brand Impact at the Source — The Device
At Carbondyne Ltd, we’re redefining how brands connect with mobile-first consumers across emerging markets through our OEM Advertising vertical. By partnering directly with leading smartphone manufacturers, we help our clients embed their apps, services, and campaigns natively into mobile devices — from the moment they're powered on.
What We Do
Through OEM-level integrations, Carbondyne enables businesses to:
Preload Mobile Applications
Seamlessly install your app on devices before they reach customers — increasing install rates and engagement without relying on post-purchase downloads.
Lockscreen and Notification Ads
Utilize native lockscreen content feeds and smart notifications to promote offers, services, or new content — all delivered without requiring additional apps or permissions.
Branded Onboarding Journeys
Introduce your brand during device setup through interactive banners, first-boot videos, or account sign-up prompts.
Native Themes and Wallpapers
Offer a visual experience that places your brand in users’ hands — literally — through custom themes and branded backgrounds.
Why OEM Advertising?
- Unmatched Visibility: Your brand appears directly on the device interface.
- Higher Engagement: Capture attention during natural user interactions.
- Lower Acquisition Cost: Reduce reliance on traditional digital ad bidding.
- Regional Penetration: Tap into markets where app store access may be limited.
Our OEM Network
Carbondyne collaborates with top-tier OEMs including Apple, Samsung, Xiaomi, Huawei, Realme, Onelus, Vivo, Oppo, Transsion Holdings (Tecno, Itel, Infinix) and other Android-based manufacturers in South Asia and Africa. This allows us to deliver precise market penetration with device-level campaign intelligence.











Global Market shares by brands
* Transsion includes itel, Infinix and TELCO
4 Types Of Product Offerings

Dynamic Preloads
(Play Auto Install)
Introduce app to users when they’re unboxing their new devices
- Be #1 App in the category
- Build brand visibility

Display Ads
Display Ads about app directly on end users’ devices, based on users’ app usage on the device (if they already install and are actively using other similar apps)
- Acquire new users & retarget current users
- Optimize in-app event conversion rate, RR & ROAS

Alternative App Stores
Get your app onto each OEM’s app store and increase your app’s visibility and opportunity to advertise within that OEM ecosystem
- Get your app featured on the OEM app store
- Freedom of choice with alternative payment solutions
- Negotiate with OEMs to get a larger cut of each sale or IAP

Branding
Grab users attention and gain brand recognition and mindshare through the various advertising methods mobile OEMs offer
- Build genuine connection with users through understanding user intent
- Myriad of targeting options to pinpoint the brands’ target audience
- Leverage a variety of advertising options to always stay top of mind
Get Started with Carbondyne OEM
Whether you're launching a new mobile service, expanding regionally, or boosting user acquisition, Carbondyne’s OEM Advertising platform ensures that your message reaches the right screen — at the right time.
Contact us today to explore how we can activate your brand at scale.
Email: hello@carbondyne.ltd